Smiling woman on a breezy oceanfront deck, throwing peace signs with windblown hair—capturing joy, energy, and carefree self-expression.

About Me

Hey, I’m Barb—founder of b•great Coaching and creator of the GREAT Framework.

Born in Rio Piedras, raised in New York, and now coaching from sunny Florida—I’m a proud mom of two phenomenal kids, a few quirky cats, and one beautifully imperfect body that’s carried me through decades of corporate leadership, chronic illness, burnout, and healing. I’ve rebuilt myself one boundary, one breath, and (yes) many cat therapy sessions at a time. Because healing doesn’t always happen on a yoga mat—sometimes, it starts with a nap, a no, or simply letting yourself exhale.

I help women like you lead yourselves—gently, boldly, and with tools that actually work. Through the GREAT Framework, I coach you out of survival mode and into sustainable wholeness—no perfection, no pushing, just truth and transformation.

Why I Do This Work (And Who It’s For)

My mission is simple but powerful—
To guide high-functioning women from survival mode to soulful self-leadership—through coaching, mindset rewiring, and embodied wellness rooted in science, story, and strength.

I’m not here to add more to your to-do list. I’m here to help you lead yourself out of burnout and into a life that finally feels like yours.

Three diverse women smiling and leaning on each other against a neutral background, symbolizing community, connection, and empowered sisterhood.

My Purpose? To amplify the voices and choices of women navigating chronic illness, caregiving, and cultural pressure—so you can stop disappearing into your responsibilities and start living with clarity, power, and peace.

What I Stand For

I built b•great from the lived truth that healing and leadership can co-exist. That you can be strong and still rest. Ambitious and still gentle.

You don’t need to grind your way to greatness—you just need a system that honors your body, your story, and your enoughness.

These values are the foundation I come back to, again and again. They’re how I lead. And they’re how I help you lead yourself.

Close-up of hands gently holding a lit candle in a dark setting, symbolizing healing, mindfulness, and inner calm.

Grace over Grind

We honor energy, rest, and healing just as much as ambition.

Empowered
Self-Leadership

We take ownership of our lives through aligned, intentional action—without waiting for outside validation.

Compassionate
Truth-Telling

We name the hard things with softness and strength, creating space for transformation.

Joy is Fuel

We laugh, cry, and celebrate the messy middle. Joy keeps us going, even when healing is hard.

Resilience in Diversity

We honor the lived experiences of women from all walks of life, caregivers, and those navigating invisible battles—and believe everyone deserves to be seen, supported, and celebrated.